kiivva.com questionable online store smartwatch

We analyze the following store : kiivva.com
kiivva.com
kiivva.com is a questionable online store that sells only one product. A smartwatch.
Analyzing the store we see that it has SSL. The design of the web is planned as a landing page since it only has one product. You can’t pay with Paypal. There is no information about the company behind the web.
The issue of price is something to study. It is the latest Apple smartwatch that is worth over 250 euros on the market and here they sell it for just over 35 euros. Without a doubt we are looking at a fake online store and a possible fraud. It looks like the webmaster will close the shop when he has swindled enough and all the people will stay